Who We Are
We are Alpha Accident Lawyers, PC. We are headquartered at 355 South Grand Avenue, Suite 2455, Los Angeles, California 90071, with additional offices, brands and meeting locations throughout California, Washington, Nevada, Arizona, Colorado, and Texas. Our website address is: https://alphaaccidentlawyers.com. Your use of this website constitutes an agreement to our Disclaimer and Terms of Use and this Privacy Policy.
Personal Data We Collect
What Personally Identifying Information We Collect
Alpha Accident Lawyers, PC, may collect your name, address, phone number, email address, date of birth, social security number, marital status, spouse or partner’s name and contact information, information about your relationship to prospective clients, police report information, insurance claim information (including providers and policy numbers), dates of injuries or death, dates and locations of alleged incidents, other insurance policy coverage information, protected health information or other sensitive information and any other information relating to your potential or actual case. Our Careers and Scholarship sections may also collect Protected Class Information (see Protected Class Information). Alpha Accident Lawyers, PC, abides by all state and federal laws protecting personally identifying information, protected health information, protected class information and any other private or sensitive information (including information potentially protected by attorney-client privilege) as required by law. This information is not disclosed to third-parties except where applicable by law. Usage of this site does not create an attorney-client relationship or obligation. Minors may not inquire about our services without parental consent.
We also collect technical information related to your website visit and site interactions, including pages visited, links followed, user interactions, search queries, device IP addresses, device’s precise or approximate location, types of device or web browsers used, ID numbers assigned to you by online advertisers, and website cookies which collect technical information about your visit, and so forth.
How We Collect Personally Identifying Information
Form Submissions
If you submit a form on our website, you opt-in to providing your name, email address, phone number, postal code, relevant comments, and other pertinent information as part of your form submission (e.g., the details you voluntarily share about your or someone else’s potential case, including any sensitive or protected health information). This data is retained indefinitely, or in the case of protected health information, as long as is required by law but not less than five years. This information may be used to contact you about our services. We may also pair this information with information we automatically collect about your device’s IP address and location, whether you arrived at the website via an online advertisement or search engine, and other technical information about your website visit. Please see Geolocation Information and Other Information We May Collect for more details, including more information about how this data is stored and used. You may opt-out of this data collection by simply not submitting the form.
Form submissions also collect information about your age (whether you are over the age of 18 or have obtained parental consent to share your personal information with Alpha Accident Lawyers, PC). This data is retained indefinitely and may be used to decline your case in situations where parental consent has not been obtained for a minor.
Any information you provide in your form submission may be used to infer your preferences and aptitudes as they relate to our services. This information may be used for future marketing purposes or to refer additional services. This data may be retained indefinitely.
Web Chats
When you engage in a chat session with one of our available chat agents, you become subject to the privacy policy and terms and conditions disclosed by our web chat services vendor, Internet Brands (MH Sub I, LLC). Please refer to their Privacy Policy (https://www.internetbrands.com/privacy/privacy-main). You may opt-out of sharing information with the chat agent at any time by informing the agent during your chat session. Information collected by our chat agents may be used to contact you about our services.
Any information you provide to Internet Brands (MH Sub I, LLC) may be used to infer your preferences and aptitudes as they relate to our services. This information may be used for future marketing purposes or to refer additional services. This data may be retained indefinitely.
Phone Calls
When you call and speak with representatives of Alpha Accident Lawyers, PC, various personally identifying information may be automatically collected, such as your phone number, approximate location (based on Area code), and/or caller-ID (if available). If your call was placed via a telephone hyperlink on a mobile device while visiting our website, we may also pair your call with additional technical information, such as your device’s IP address and location, whether you arrived at the website via an online advertisement or search engine, or other technical information about your website visit.
Any call made to Alpha Accident Lawyers, PC, may be recorded for quality assurance, security, and technical reasons. Any personally identifying information or protected health information you voluntarily disclose during the call, such as your name, contact information, or information related to your potential case (including sensitive or protected health information), may be collected and stored indefinitely, or in the case of protected health information, as long as is required by law but not less than five years, and used to aid us in providing or referring prospective services.
Phone agents may also collect other information during any calls you place to us which may be used to infer your preferences and aptitudes as they relate to our services. This information may be used for future marketing purposes or to refer additional services. This additional data may be retained indefinitely.
Any technical information related to your call may be stored indefinitely and used to improve and enhance our services.
You may opt-out of collection of personally identifying information at any time during your call by informing the telephone agent, or by later emailing [email protected] with your name and the reason for your opt-out request. For additional information about opting out of this data collection, please see Your Rights Under California Law.
SMS/MMS Text Messaging
When you send an SMS or MMS text message to any phone number published on our website, you agree to opt-in to receiving SMS/MMS text messages from Alpha Accident Lawyers, PC, including marketing communications and possible requests for personally identifying information, such as your name and contact information. Any information, including personally identifying or protected health information, you disclose to us via SMS/MMS text messages may be used to infer your preferences and aptitudes as they relate to our services. This information may be used for future marketing purposes or to refer additional services. This data may be retained indefinitely, or in the case of protected health information, as long as is required by law but not less than five years.
You may opt-out of collection of personally identifying information during text message exchanges at any time by informing us via text reply, or by later emailing [email protected] with your name and the reason for your opt-out request. For additional information about opting out of this data collection, please see Your Rights Under California Law.
You may opt-out of receiving text messages from Alpha Accident Lawyers, PC, by replying STOP or UNSUBSCRIBE to any text messages received from us at any time.
Email Communications
Any personally identifying or protected information you disclose via emails you send to us may be stored indefinitely and used for marketing or other internal purposes, or in the case of protected health information, as long as is required by law but not less than five years.
Our Data Privacy Practices
Relational Data
Any data we collect from you via phone, SMS/MMS text message, chat, email, or form submission may be paired with technical information that is automatically collected about your visit to this website, such as IP addresses and other cookie and site usage data. Please refer to our Cookie Policy for information about specific data collected by site cookies. You may opt-out of individual cookies by visiting your Cookie settings. This information may be used in aggregate to improve our website and enhance our services for all site visitors, except where indicated.
Any data we collect may be shared with third-party analytics and customer resource management services to aide in internal reporting purposes. These internal reports are used to improve and enhance our services. This data is stored for a minimum of 12 months but may be stored indefinitely.
Any personally identifying information we collect may be shared with third-party advertising services, such as Google or Bing, to perform ad measurement services on our behalf. This data may be stored by third-party advertising services indefinitely. Personally identifying information, with the exception of your precise location, is never used to personalize our advertisements. However, use of this website constitutes consent to use your precise location for advertising purposes. See How We Use Your Data for more information.
Protected Class Information
When you apply for available job openings or scholarships or otherwise inquire about employment and/or scholarships at Alpha Accident Lawyers, PC in our Careers or Scholarships sections, you may be asked to voluntarily submit protected class information, such as your race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You may choose not to disclose this information. Providing this information is voluntary and is not a condition for job candidacy or employment. This data is retained indefinitely. This information may be used to ensure fair hiring practices in accordance with applicable state and federal law.
Alpha Accident Lawyers, PC is an Equal Opportunity Employer. Detailed information about employment may be found in the Careers section under individual job listings.
Professional & Educational Information
As a potential employment candidate or scholarship recipient, you may be asked to submit professional information such as your employment history, resume, or links to social media profiles, and educational information such as transcripts and admissions history. This information is used to evaluate prospective candidates/recipients. This information is retained indefinitely. This information may be shared with third-party employment services.
Geolocation Information
When you visit our website, we may collect your device’s IP address and browser ‘user agent string’ to aide in the prevention of malicious activity (see Security Logs). This data is logged for a period of 60 days. This data may be shared with third-party information security companies.
Your form submission(s) may automatically collect your device’s IP address, approximate city, region (including U.S. state), country, and approximate geographic coordinates. This data is used to aide in the management and direction of resources at Alpha Accident Lawyers, PC. This data may be shared with third-party analytics and customer resource management services to aide in internal reporting purposes. These internal reports are used to improve and enhance our services. This data is stored for a minimum of 12 months but may be stored indefinitely. This data may also be shared with third-party advertising services to perform ad measurement services on our behalf. This data may be stored by third-party advertising services indefinitely.
Other Information We May Collect
Your form submissions, phone calls via mobile telephone hyperlinks, and web chat interactions, may automatically collect the referral source for your site visit (e.g., your web search term(s) used or the inbound links you originally followed to our website, including via social media, map services, or other third parties, such as web directories). This data may be shared with third party analytics and customer resource management services to aide in internal reporting purposes. These internal reports are used to improve and enhance our services. This data is stored for a minimum of 12 months but may be stored indefinitely.
We collect information about any online advertisements you tapped or clicked to arrive at our site, including where and when it was tapped/clicked, and information about the device used and pages visited. This data may also be automatically paired with data collected by site cookies or during other user interactions, including your form submissions, web chats, phone calls, and more. This data is stored for a minimum of 12 months but may be stored indefinitely.
Information collected on this site about your interactions with online advertisements may be shared with third-party advertising services to perform ad measurement services on our behalf. These third-party advertising services may store this information indefinitely.
Any information collected by site cookies or analytics software running on the site may be shared with third-party analytics and customer resource management services to aide in internal reporting purposes. These internal reports are used to improve and enhance our services. This data is stored for a minimum of 12 months but may be stored indefinitely. Please refer to our Cookie Policy and Cookie settings to opt-out of this data collection.
Security Logs
The IP address(es) of visitors and the usernames(s) of login attempts are conditionally logged to check for malicious activity and to protect the site from specific kinds of attacks. Examples of conditions when logging occurs include login attempts, log-out requests, requests for suspicious URLs, changes to site content, and password updates. This information is retained for a minimum of 60 days. This data may be shared with third-party information security companies.
Site Usage Data & Cookies
We use cookies to improve user experience, measure ad performance, and to analyze website traffic. These cookies may include information about your IP address, browser, device, approximate or precise location, advertiser-assigned IDs, and other technical data about your visit. Please refer to our Cookies Policy. You may opt-out of the collection of this data via our Cookie settings. This data is stored for a minimum of 12 months but may be stored indefinitely. This data may be shared with third party analytics and customer resource management services to aide in internal reporting purposes. These internal reports are used to improve and enhance our services. This data may also be shared with third-party advertising services, such as Google or Bing, to perform ad measurement services on our behalf. This data may be stored by third-party advertising services indefinitely. Data about your precise location may be used to personalize advertisements. As previously indicated, use of this website constitutes your consent to use your precise location for advertising purposes. See How We Use Your Data for more information.
Data collected by site cookies or revealed by device identifiers may also be collected by third-party advertisers such as Google or Bing. They may use this data to serve ads based on your past visits to our website. In such cases, we use “Remarketing” or “similar audience” services provided by Google to reach visitors who previously visited our site. Google may show you ads for our services on sites across the internet, using cookies stored on your device and/or device identifiers to serve you relevant ads based on your past visits to our website. Google may also associate the visitation information it collects from visitors to our site with information Google has collected from the Google accounts of users who previously signed-in to Google services and who have consented to this association for the purpose of ads personalization. This Google information, which is not accessible to Alpha Accident Lawyers, PC, may include your location, search history, YouTube history, and data from other sites that partner with Google. However, this information is used by Google to provide Alpha Accident Lawyers, PC, with aggregated and anonymized insights into users' cross device behaviors, known as "Google Analytics Demographics and Interests Reports". You can opt out of Google's use of cookies or device identifiers by visiting Google's Ads Settings or by learning how to control your device’s advertising ID settings.
A Note About Retainer Agreements and Prior Site Usage Data Collection
Other data about site visitors may also be collected during the process of retaining legal services provided by Alpha Accident Lawyers, PC, subject to attorney discretion. Specific information collected via retainer agreements or other written agreements or otherwise disclosed may not necessarily be subject to this website’s Privacy Policy, Disclaimer, or Terms of Use and should not be construed as being subject to such (please refer to your individual retainer agreement). However, data collected after signing a retainer agreement may be co-mingled with previously collected data stored in third-party customer resource management systems prior to signing. While the prior data collected by these systems may be subject to applicable data privacy laws, including California’s Consumer Privacy Act, any additional data collected via any written agreements or other communications with the firm thereafter may or may not be subject to the same data privacy laws. You should consult your attorney if you have questions about data retention after signing a retainer agreement or other binding document.
How We Use Your Data
Information collected by Alpha Accident Lawyers, PC, is used to provide potential legal services to site visitors, review prospective employment or scholarship candidates, or to improve or enhance our online services, and, where otherwise indicated above, is used by third parties to measure site technical performance, provide internal reporting, or enhance site capabilities, or to re-market our services to past visitors. All data collected is subject to our Disclaimer and Terms of Use (see also What Personal Data We Collect). Any personally identifying information, protected health information, or any other information you voluntarily disclose is used to respond to your inquiries, subject to attorney discretion. Usage of this site does not create an attorney-client relationship or obligation. Minors may not inquire about our services without parental consent.
We also use data collected to improve user experiences and analyze website traffic. This data is used in aggregate, except as noted above (see What Personal Data We Collect).
Information collected by Alpha Accident Lawyers, PC, may also be used for marketing purposes, where applicable. Visitors may opt-out of this marketing at any time by emailing [email protected] with their name and the reason for their opt-out request.
Alpha Accident Lawyers, PC does not sell, share, transfer or otherwise provide your personal data to third-parties except where indicated above (see What Personal Data We Collect) or when required by applicable California and/or U.S. law.
Your written consent, including but not limited to retainer agreements and other legally binding contracts, is obtained by Alpha Accident Lawyers, PC, before any of your personal data can be provided to external law firms.
How We Protect Your Data
Alpha Accident Lawyers, PC strives to secure and protect all personal data collected by this website and its third-party partners, including but not limited to phone and chat service agents, analytics services, and advertising platforms.
Your data is never accessed for non-commercial purposes. However, we may be required to disclose personal information pursuant to valid legal process. We will make every effort to notify you of valid legal requests for your data.
Alpha Accident Lawyers, PC, will notify consumers of any potential or actual breach of secured personal data collected by Alpha Accident Lawyers, PC, in a timely fashion, according to applicable local, state, and federal law.
While reasonable information security measures are in use, any information sent to Alpha Accident Lawyers, PC, online, via telephone, via email, via SMS/MMS text messaging, or through this website is not guaranteed to be secure or confidential.
Your Rights Under California Law
Site visitors have the right to request a copy of the information collected about them, including personal identifiers, geolocation data, and any other sensitive personal information, deliverable within 45 days of the request. Requests should be made in writing to [email protected] or by calling our Information Security team at 877-256-1739. This information may be requested up to twice per year. Visitors may also request that any inaccurate personal information collected by Alpha Accident Lawyers, PC, be corrected, where applicable by California law (see California Civil Code § 1798.106). Alpha Accident Lawyers, PC, reserves the right to verify the identity, validity and legality of any request for personal data. Site visitors who make a verified request for their personal information also have the right to request that all data collected about them in the previous 12-month period be deleted. Some data may be exempt from deletion pursuant to California law (see California Civil Code § 1798.105(d)).
If additional time beyond the initial 45-day window is required by Alpha Accident Lawyers, PC, to produce your personal data, a one-time 90-day extension notification will be sent to the requestor, detailing the reasons for any delay. This notification will be sent before the first 45 days has expired.
Alpha Accident Lawyers, PC, does not sell, share, transfer or otherwise provide your personally identifying information to third-parties except where indicated above (see What Personal Data We Collect and How We Use Your Data). All California site visitors have the right to opt-out of the sale of their personal information. Like many companies, we use third-party service providers, including popular analytics, advertising, and social media services, to help deliver enhanced services to site visitors. Those service providers may collect data related to your browsing activity, including inferences used to create a consumer profile. The data these service providers collect from your activity on our site, including personal identifiers, browsing activity, and, where applicable, sensitive personal information, may be considered a “sale” under the California Consumer Privacy Act and is subject to the sharing provisions of the California Privacy Rights Act (see California Civil Code § 1798.121). Please see our California Notice at Collection page for a list of categories of third-party accessible data we may collect. You may request to opt-out of such sale or sharing of your personal information here: Do not sell or share my personal information. You may also limit the use of sensitive personal information by filling out the form, "LIMIT THE USE OF MY SENSITIVE PERSONAL INFORMATION". Note that these service providers may continue to collect information about your browsing activity outside of this website, regardless of your selection. Alpha Accident Lawyers, PC, is not responsible for such external data collection.
Alpha Accident Lawyers, PC, will not discriminate against any California consumer who exercises any of the abovementioned rights.
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